M+ Cuddlies Folder

Designed by Thonik studio, the award-winning design studio behind M+'s visual identity, these cuddly creatures are inspired by the vivid colours of the neon signs that light up the bustling streets of Hong Kong. Each cuddle has a Cantonese-sounding name that corresponds to its unique color: Lannie (藍尼), Charny (橙莉), Zoey (紫兒), Louis (綠易斯), and Pheoby (粉寶). These adorable cuddlies are always around, waiting to encourage children to use their imagination and creativity when playing with them.

Finding ways to keep your creative ideas? Let the cuddlies help you keep them safe and tidy. Made from recyclable plastic, the design pattern on this file is printed on both the inside and outside, allowing the folder to display different interesting patterns before and after use.